So, ready to get your graphics on?

 

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As anyone who’s ever seen me try to decorate a cake will tell you, I am not a graphic designer. At all. And if you’re wearing a lot of hats in your small- or medium-sized biz, I’m guessing you’re not a designer either (unless you run a design firm, in which case you don’t need this post). But not being a graphic guru is bad news for both of us, buddy, and I’ll tell you why.

Gmail grid view.

Now, I’m not saying that those three words should cause you a bowelquake of panic. But I am saying you should check it out.  Continue reading

So you wanna set the mood, baby?

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Working at home = distractions. ‘S just a fact. Laundry or housekeeping if you’re feeling virtuous. Junk food and daytime TV if you’re not. And if you don’t live alone? Someone else’s robot sweeper or reality show gets added to the mix.

Enter RainyMood. With over 800 thousand shares and likes and pins, this site clearly fills a need. For me, it blocks out Matlock. But folks use it while reading, for sleeping, and for discovering new music with the swanky “add cool tunes to your rain-drenched experience” option.

There’s Coffitivity, too. For when you want to be in a coffee shop but don’t want to wear pants.   Continue reading

So, what exactly is SEO? Like, basically?

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If you’re already an SEO badass, the cat that won’t cop out when there’s danger all about, then this blog post isn’t for you.

But if you’re new-to or on-the-margins-of or just-curious-about online marketing? Well, my friend, you are about to enter the land of the TLA — the Three Letter Acronym. You can’t swing a cat (not that you would, you’re not a monster) without hitting a B2B or a CTR or a PPC. And they’re all important. But they’re not equally important. The 800 pound gorilla, in my humble opinion, is good ol’ SEO.  Continue reading