So, again with the creepy, Facebook?



Facebook. Sweetie. Boychik. Come here. We have to have another chat. About the creepy.

You’re doing it again.

I know that you want to be all things to all people, and that now you have stockholders to earn for. And hey, new features build buzz and keep folks in the app, rather than zipping over to Yelp to find restaurants and reviews.

But you could maybe be not so stalker-y?  Continue reading

So, what’s your deal with “creepy,” anyway?

Storytelling for Success

Look, I love the internet as much as the next massive nerd, but even I have to admit it’s weird. (In some cases, both awesome and brain-meltingly weird.)

Information is constantly being gathered about our online habits. Something that’s been in the news of late given Facebook making its users into guinea pigs without disclosure.

And it’s so easy to start gathering intel — here’s an Analytics 101 intro if you need it. Go to, sign up, create links to content you’ve written or want to feature, and boom, oodles of free data. Google Analytics can go far more granular, even at the basic, unpaid level. Want to track your visitors’ referrals? Nation of origin? Gender? Age? Color of undies? Ok, not that last one. But very nearly.

Gather ‘round the fire, campers, and let Auntie Steph tell you a tale.  Continue reading